2023 Plug In to Metrics

2023 Plug In to Metrics

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Are you a prospect development professional looking to level up your metrics game? Apra's premier virtual event, Plug In to Metrics, is just what you need! On November 1 and 2, immerse yourself in two full days of expert-led learning and networking that will take your skills to the next level.

Our faculty of seasoned experts will provide comprehensive sessions on the hottest topics in prospect development metrics, including how to shape metrics that measure pipeline growth and performance, identify optimal performance metrics, implement systems to track critical campaign metrics and organize visualized metrics into useful delivery systems. Plus, you'll learn how to effectively communicate and analyze metrics to provide valuable insight.

The best part? Since Plug In to Metrics is a virtual event, it's easy to participate from anywhere without any travel involved. Don't miss out on this unique opportunity to connect with other professionals in your field and enhance your skills.

Stay tuned for more information, including details about our education and speaker lineup. In the meantime, secure your seat by registering for the event and use #PlugIn23 to share your excitement about the excellent education you'll receive. Don't wait – register now!

Schedule of Events:

All times are in Central Standard Time

Additional Session Details are to be added as confirmed

Wednesday, November 1, 2023

10:00 a.m. - 10:15 a.m.

Apra President's Welcome

10:15 a.m. - 11:00 a.m.

Opening Keynote

11:10 a.m. - 12:00 p.m.

Metrics 101: Defining and Deciding What to Measure

Metrics 201: Refining Metrics Over Time

12:15 p.m. - 1:15 p.m.

Lunch-and-Learn Part 1: What Metrics Matter?

1:30 p.m. - 2:30 p.m.

Relationship Management Essentials for Metrics

Establishing a Metrics-Driven Culture

2:40 p.m. - 3:30 p.m.

Putting Our Own Oxygen Masks on First


Thursday, November 2, 2023

10:00 a.m. - 10:50 a.m.

Trust, Accountability, and Transparency: Helping Leadership Understand Metrics Data

Metrics 102: Metrics Reporting / Let's Get Tech-y: Building Metrics Into Your Tech Stack

11:00 a.m. - 12:15 p.m.

Lunch-and-Learn Part 2: Putting Metrics into Motion

12:15 p.m. - 1:00 p.m.

Advancement Services Metrics: Prospect Development as a Secret Advantage

  • Contains 1 Component(s) Recorded On: 11/01/2023

    Join David Lively, the Senior Associate Vice President and Campaign Manager at Northwestern University, in a thought-provoking keynote presentation on his outlook on metrics. Drawing from his extensive experience, David will explore the dynamic shifts in performance management since his groundbreaking book on metrics. Unveiling the cornerstone of metrics, he delves into incentive alignment and navigates the unexplored territories of the metrics frontier, pinpointing where Prospect Development should focus next. By addressing common pitfalls and misconceptions, David offers a roadmap to effectively leverage metrics, empowering Prospect Development to amplify their influence and impact.

  • Contains 1 Component(s) Recorded On: 11/01/2023

    In the dynamic landscape of organizational growth and impact assessment, metrics are pivotal in guiding strategic decisions and gauging success. This crucial session delves into the foundational aspects of establishing an effective metrics framework. Whether you're a newcomer to metric formulation or seeking to refine your approach, this session offers invaluable insights to craft metrics that align with your organization's goals.

  • Contains 1 Component(s) Recorded On: 11/01/2023

    As organizations evolve and strategies mature, the journey of metric refinement becomes a pivotal element in steering success. "Metrics 201: Refining Metrics Over Time" is a critical session within our virtual conference, tailored for individuals who have embarked on the path of metric development and are seeking insights into refining and optimizing their measurement framework. Whether you've successfully completed a pilot phase or are in the iterative phase of metric evolution, this session offers strategic guidance to enhance your metrics approach.

  • Contains 1 Component(s) Recorded On: 11/01/2023

    Building and nurturing relationships lie at the core of any successful organization's growth and impact. In the context of metrics, understanding the nuances of relationship management is pivotal for extracting meaningful insights and driving strategic decisions. Join us for this thoughtful session, where we'll delve into the foundational aspects of managing relationships in the metrics landscape. Whether new to relationship-based metrics or seeking to enhance your approach, this session equips you with essential tools for success.

  • Contains 1 Component(s) Recorded On: 11/01/2023

    In the realm of metrics-driven decision-making, building a strong foundation of support and alignment is essential for sustainable success. This session dives deep into the strategies and insights required to foster organizational commitment to metrics adoption and leverage incentives for maximum impact. Whether you're seeking ways to overcome resistance, align goals, or communicate the value of metrics to leadership, this session is your roadmap to achieving metrics-driven excellence.

  • Contains 1 Component(s) Recorded On: 11/01/2023

    In the dynamic world of prospect development, the journey to success begins by ensuring that your own internal metrics are robust, insightful, and strategically aligned. This session is a call to action for prospect development professionals to invest in and refine their own key performance indicators (KPIs) before extending their expertise to other teams and the broader organization. Focusing on internal metrics lays the foundation for impactful strategies, informed decision-making, and sustainable growth.

  • Contains 1 Component(s) Recorded On: 11/02/2023

    In today's data-rich landscape, navigating metrics data is integral to informed decision-making and organizational success. This session focuses on equipping leadership with the knowledge and tools needed to comprehend metrics data, fostering a culture of trust, accountability, and transparency. Leaders can drive performance improvements by establishing recurring metrics check-ins, adopting a positive approach, and mastering the art of identifying root cause problems while avoiding common pitfalls.

  • Contains 1 Component(s) Recorded On: 11/02/2023

    Dashboards are essential to effectively visualize key performance indicators (KPIs). In this session, we will guide you through the process of creating a dashboard that is both straightforward and informative and will support decision-making. Drawing from our extensive experience with a wide range of datasets, you will discover exemplary dashboard designs. Fundraising dashboards provide a comprehensive and easily accessible view of critical fundraising metrics and data, enabling you to make data-driven decisions, optimize your major gift efforts, and maintain transparency with donors. These benefits are instrumental in achieving fundraising success and sustainability.

  • Contains 1 Component(s) Recorded On: 11/02/2023

    In the intricate realm of advancement services, Prospect Development (PD) emerges as a secret advantage that wields invaluable insights. This session unveils the unique perspective of Prospect Development within the fundraising ecosystem and showcases how we as Prospect Development professionals can partner strategically on KPI setting and measurement for teams such as BioRecs, Gift Processing, Stewardship, and Events. This perspective is a game-changer for the entire fundraising ecosystem, providing insights that drive strategic decisions and enhance donor engagement.