Lawrence Carroll Henze is the Analytics Architect, Senior Principal Consultant for Blackbaud Target Analytics. During his career at Blackbaud, he has worked with nonprofits, colleges, and universities in both consultative sales and consulting roles to encourage and facilitate the use of predictive analytics and related tools to promote fundraising success. 

Before joining Blackbaud, Lawrence founded Core Data Services, a groundbreaking analytics approach to fundraising, in 1998. (Blackbaud purchased Core Data in 2001, creating Blackbaud Analytics). Lawrence’s experience as a development officer at Carroll University (WI), the University of Wisconsin Foundation (Madison), and the University of Dayton provided the understanding and motivation to use statistics to challenge fundraising axioms and create data-driven solutions.

Lawrence’s particular skill set is based on the use of organizational and third-party data to support strategy development and decision-making which creates a silo-free advancement operation.

Finally, Lawrence has appeared at major and regional fundraising conferences – such as CASE, AHP, AFP, APRA, CGP – in the United States, Canada, and Australia.

Katelyn Martin is Managing Director, Strategic Information Services, at Campbell & Company, a national nonprofit consulting firm that helps organizations create greater impact through fundraising, communications, executive search, and strategic information services. In her 10 years with the firm, Katelyn has counseled clients across all sectors in roles ranging from strategic campaign counsel to interim development staff support. As the leader of the Strategic Information Services practice, Katelyn leverages her fundraising expertise and the advanced technical skills of her team to build the internal capacity of our clients to make data-driven decisions and build stronger donor relationships. 

Prior to joining Campbell & Company, Katelyn worked in frontline and database roles with youth-serving organizations. Katelyn graduated with a Bachelor of Music in Arts Management from Northwestern University. She lives in Chicago with her husband and two children. 

Carrie Dahlquist brings over 25 years of experience helping organizations use the power of data to drive strategy, provide accountability and ensure transparency. She founded Campbell & Company's Strategic Information Services practice in 2012. Prior to joining the firm, Carrie worked at the University of Chicago in a variety of leadership roles in advancement, including strategic planning, campaign management, annual giving, and major gifts. Her diverse experience and technical skill gives her a unique understanding of how complex information can impact the big picture.

Carrie holds a Master of Business Administration from the University of Chicago’s Booth School of Business with concentrations in Econometrics, Strategy and Economics, and a bachelor’s degree in Human and Community Development from the University of Illinois at Urbana – Champaign.

Jess is an experienced communications and strategy professional with a particular interest in corporate intelligence and how technology can enhance and transform working practices and outputs.

Jess currently leads Xapien’s communications and marketing strategy. Xapien is AI-powered background research tool used by leading universities, colleges and non-profits for prospect research and due diligence. 

Jess has hands on experience of using Xapien from her former role at international strategic communications company C|T Group where she specialised in complex open source intelligence investigations for corporate and government clients.

During her seven years in strategic communications, Jess developed experience of all stages of political and corporate campaigns, from research and analysis to strategy development, coordination, implementation, and engagement. Her work has supported clients in complex disputes, investigations and litigation. She has worked on African, Middle Eastern, European and Latin American-focused projects.

Jess speaks fluent French, has a degree in Philosophy and French from the University of Oxford.

Tom is an experienced sales and strategy lead who has a keen passion for understanding the place of AI in today’s complex and demanding world.

Tom currently leads the sales and go to market strategy for the NFP sector Xapien is AI-powered background research tool used by leading universities, colleges and non-profits for prospect research and due diligence.

Tom began his AI venture at Google where he was part of the original automation team and helped clients understand how to best utilise and work hand in hand with automated processes to enhance, not replace. Tom has since worked with several emerging technologies, launched and scaled go-to-market teams across EMEA.

Marissa Maybee is the Director of Nonprofit Customer Success at Windfall. Her team helps Windfall’s 800+ nonprofit customers leverage the power of data science to design fundraising outreach and segmentation strategies. Marissa has more than a decade of experience working at the intersection of nonprofit strategy and data science and holds an MBA from Georgetown University.

Kyle Curry is the Senior Director of Nonprofit Sales at Windfall, where he supports all sizes of nonprofit organizations as they explore wealth screening, AI, propensity modeling, and marketing lead generation. He has been working for and with nonprofits since 2006, as a fundraiser, event director, board member, and consultative sales leader with a speciality in technology, digital strategy, and data. Kyle

holds a BA in English Writing from Millikin University.

Martha Ortinau Rowe is a seasoned development professional with a career spanning over ten years, characterized by progressive leadership, operational excellence, and impactful fundraising across the healthcare, education, and nonprofit sectors. With a strong passion for program innovation and growth and a background in Prospect Research & Development, Annual Giving, and Major Gifts fundraising, Martha combines strategic vision with a deep understanding of data analytics and constituent relationships to achieve remarkable results. 

While at Northwestern Memorial Foundation, Martha has developed the Prospect Research and Development department from one person to a dynamic five-person team responsible for supporting fundraising infrastructure as well as strategic partnerships with Principal Gifts, Major and Mid-Level Giving pipeline development, physician engagement, Events, Foundation Relations, and Corporate Giving. In addition to supporting the PR&D team, Martha drives NMF’s Strategic Initiatives and Special Projects through research, benchmarking, and implementation of key initiatives. 

While not at work, Martha enjoys spending time with her husband, 18-month old daughter (endearingly dubbed “tiny monster”), and 10 year old “puppy” taking distracted hikes or watching shows on the couch while the tiny monster sleeps. 

Catherine Flaatten, MPH, CFRE, is the associate vice president of prospect development at BWF where she partners with clients to develop creative, bespoke solutions to all types of prospect development challenges. Previously, she served in various roles at The George Washington University, most recently as the managing director of research and relationship management. Catherine has also worked in prospect development at Share Our Strength/No Kid Hungry, the National Psoriasis Foundation, and the BrightFocus Foundation.

A regular speaker and author within the prospect development community, Catherine currently serves as the immediate past president of Apra Metro DC, is a trustee of the Apra Foundation, and was recently elected to the Apra Board of Directors.

Catherine holds a BA in International Affairs and an MPH in Maternal and Child Health, both from The George Washington University.

Prisca is the Executive Director of Prospect Development at the University of South Carolina. She is a strategic, innovative, and collaborative fundraising research professional with over 21 years of experience. As a key member of the Prospect Research & Prospect Strategy, she leads her teams in supporting fundraising efforts for priority institutional initiatives, the office of the University President and Vice President, the central office fundraising teams,  and more than 16 schools, colleges, and units. At her prior position, she successfully led the Advancement Research and Prospect Management operations in closing out two comprehensive campaigns for the University of Georgia.

Heather McCauley is a Research Analyst at the University of Georgia, specializing in Visualization and prospecting techniques with the scope of providing fundraising professionals with the power to perform their work with excellence. She is deeply committed to advancing the fundraising mission of UGA and sharing her visualization and data mining expertise with other professionals within the industry.

Omar Maglalang is Manager, Revenue Operations for Philanthropy for Texas Children's Hospital (TCH), now the #3 ranked pediatric hospital in the U.S. according to U.S. News & World Report. Prior to TCH, he was Manager of Relationship Management Systems at the University of Houston and previously worked in research and analytics roles for Penn State University and Old Dominion University. Omar is experienced in prospect and portfolio analytics, development metrics, dashboard trends, market research and other data mining efforts specific to philanthropy services. During his spare time, he enjoys traveling to international destinations with his family and is an avid golfer.