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Set your preferences on your profile page to find content perfect for your interests and needs. Instructions for updating can be found on the FAQ page. Your login information to Apra University is the same as the credentials you use for the Apra website.

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Explore Educational Bundles

Apra has made it easier for you to navigate and determine the best-recorded content for your needs by creating education bundles that target your education, from Conference Highlights to Ethics in Action to Wealth Indicators and more. New to Prospect Research? Take advantage of the Apra Fundamentals online modules to fast-track your onboarding. 

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Launch Your Learning

Gain prospect development knowledge, on us! Watch the industry panel "President's Panel: Apra Leaders Reflect on the Past and Plan for the Future" recorded at the Prospect Development virtual event in July 2021. 

Upcoming Webinars

  • Contains 2 Component(s) Includes a Live Web Event on 04/17/2024 at 12:00 PM (EDT)

    Prospect Development is the Engine Driving Fundraising! A comprehensive view of prospect development includes current and future constituents, non-donors, lapsed donors, and donors who have not reached their ultimate gift to your organization. To achieve greater results, it must break through organizational silos. It includes research, analytics, database management, engagement, and all fundraising activities. As a prospect development professional, can you, as a single practitioner or group of colleagues, control all these functions and activities? NO! However, through your diligent work and professionalism, you may lay a substantial foundation that supports greater fundraising ROI through gift maximization and programmatic efficiency. This webinar is all about best practices that you can adopt/adapt to prepare for ultimate giving success as collected and revised by a grizzled 40+ year veteran of nonprofit and higher education fundraising, who encourages you to bring your thoughts and questions to this discussion.* *Full participation is applicable for 1.0 points in Category 1.B -Education of the CFRE International application for initial certification and/or recertification.

    Prospect Development is the Engine Driving Fundraising!

    A comprehensive view of prospect development includes current and future constituents, non-donors, lapsed donors, and donors who have not reached their ultimate gift to your organization. To achieve greater results, it must break through organizational silos. It includes research, analytics, database management, engagement, and all fundraising activities.

    As a prospect development professional, can you, as a single practitioner or group of colleagues, control all these functions and activities? NO!

    However, through your diligent work and professionalism, you may lay a substantial foundation that supports greater fundraising ROI through gift maximization and programmatic efficiency. 

    This webinar is all about best practices that you can adopt/adapt to prepare for ultimate giving success as collected and revised by a grizzled 40+ year veteran of nonprofit and higher education fundraising, who encourages you to bring your thoughts and questions to this discussion.*

    *Full participation is applicable for 1.0 points in Category 1.B -Education of the CFRE International application for initial certification and/or recertification

    Lawrence C. Henze, MPA, JD

    Analytics Architect and Senior Principal Consultant

    Blackbaud

    Lawrence Carroll Henze is the Analytics Architect, Senior Principal Consultant for Blackbaud Target Analytics. During his career at Blackbaud, he has worked with nonprofits, colleges, and universities in both consultative sales and consulting roles to encourage and facilitate the use of predictive analytics and related tools to promote fundraising success. 

    Before joining Blackbaud, Lawrence founded Core Data Services, a groundbreaking analytics approach to fundraising, in 1998. (Blackbaud purchased Core Data in 2001, creating Blackbaud Analytics). Lawrence’s experience as a development officer at Carroll University (WI), the University of Wisconsin Foundation (Madison), and the University of Dayton provided the understanding and motivation to use statistics to challenge fundraising axioms and create data-driven solutions.

    Lawrence’s particular skill set is based on the use of organizational and third-party data to support strategy development and decision-making which creates a silo-free advancement operation.

    Finally, Lawrence has appeared at major and regional fundraising conferences – such as CASE, AHP, AFP, APRA, CGP – in the United States, Canada, and Australia.

  • Contains 9 Product(s)

    Join your peers at Apra's signature virtual event, Plug In to Technology, unfolding over two dynamic days on May 21-22, 2024, featuring diverse sessions aimed at harnessing the power of technology in the nonprofit sector. Join industry leaders and experts in an interactive webinar format as they explore AI and its impact on fundraising and prospect identification. Uncover the secrets of successful CRM conversions, change management, and consolidation, concluding with the essential skill of building metrics for your CRM. Don't miss this exclusive opportunity to revolutionize your organization’s technological landscape. Register now and Plug In for a future of amplified impact! #PlugInTech2024

    Join your peers at Apra's signature virtual event, Plug In to Technology, unfolding over two dynamic days on May 21-22, 2024, featuring diverse sessions aimed at harnessing the power of technology in the nonprofit sector. Join industry leaders and experts in an interactive webinar format as they explore AI and its impact on fundraising and prospect identification. Uncover the secrets of successful CRM conversions, change management, and consolidation, concluding with the essential skill of building metrics for your CRM. Don't miss this exclusive opportunity to revolutionize your organization’s technological landscape. Register now and Plug In for a future of amplified impact! #PlugInTech2024

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