Land of 1,000 Requests: Post-Campaign Reporting

Recorded On: 11/05/2020


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University of Washington wrapped up a ten-year campaign in June 2020. We’ll cover how Prospect Development worked with Reporting Services to create robust post-campaign reporting for internal audiences. This case study addresses creating buy-in as well as logistics of building the reports.

This webinar is part of the Plug In to Campaigns bundle.

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Land of 1,000 Requests: Post-Campaign Reporting
Open to view video.
Open to view video. University of Washington wrapped up a ten-year campaign in June 2020. We’ll cover how Prospect Development worked with Reporting Services to create robust post-campaign reporting for internal audiences. This case study addresses creating buy-in as well as logistics of building the reports.
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Jessica Balsam

Senior Director, Prospect Management

University of Washington;

Jessica is the Senior Director, Prospect Development at the University of Washington. She and her team of research strategists and prospect management strategists just closed out a ten year, $6.3B campaign. She is past president of Apra-NW and is the 2016 recipient of the Apra Distinguished Service Award.

Alex Ichinoe

Director of Reporting Services in Advancement

University of Washington

Alex Ichinoe is the Director of Reporting Services in Advancement at the University of Washington (UW). In his six years at UW, Alex has been committed to promoting collaboration, data literacy and embracing the voice of the customer. Under his guidance, the department has expanded services to include complex analytics solutions and consultations spanning the entire data lifecycle from data structures to Tableau dashboards.