Building the Foundations of a Prospect Development Program in a Solo Shop

This presentation will explore how to create a prospect development program from scratch when you're a solo shop with limited resources. I will touch on the importance of establishing an SOP process and explore how to think like an architect when designing a blueprint for the desired program state. I'll also touch on how to promote the program to internal stakeholders and ways to determine program effectiveness. This will truly aid those who are new prospect development professionals as well as those struggling to get their program up and running because of limited resources while being an "Army of one".