Measuring Yourself: Metrics for Prospect Research and Management

Recorded On: 09/21/2020


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Effective management requires proper measurement and assessment of both quantity and quality of work produced. Gain understanding that many of the same metrics used to evaluate front-line fundraisers also serve as a metric for prospect management and research. Learn what data points to measure and why will elevate abilities in weaker areas and assist in capitalizing on strengths. Proper metric also highlight those value-added activities prospect management and research bring to your organization.

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Measuring Yourself: Metrics for Prospect Research and Management
Recorded 09/21/2020
Recorded 09/21/2020 Effective management requires proper measurement and assessment of both quantity and quality of work produced. Gain understanding that many of the same metrics used to evaluate front-line fundraisers also serve as a metric for prospect management and research. Learn what data points to measure and why will elevate abilities in weaker areas and assist in capitalizing on strengths. Proper metric also highlight those value-added activities prospect management and research bring to your organization.

Shannon Koehn

Director of Prospect Research

Wichita State University Foundation